Salesforce Experience Cloud: Everything you need to know

April 02, 2025

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Salesforce Experience Cloud: Everything you need to know

Do you want your business to stay ahead of the league in today’s digital age where more and more businesses are offering personalised customer experiences?

Need your team members and partners to collaborate seamlessly from anywhere?

Salesforce Experience Cloud could be the solution you’re looking for.

Used by more than 13,654 companies worldwide for CRM platforms, it can be a game-changer. Curious to know more? In this blog, we’ll cover the various aspects of Salesforce Experience Cloud, including its benefits, limitations, how to overcome them, and more.

What is Salesforce Experience Cloud?

Whether you’re running a boutique company or leading a big conglomerate, Salesforce Experience Cloud can be a game-changer for your company. This secure cloud-based platform connects employees, partners and clients. They can share documents, tools and other resources from across the globe using Salesforce Experience Cloud.

Not only that, you can also use it to create self-service portals, employee hubs and partner communities. It can be easily integrated with Salesforce CRM, enabling seamless data exchange. With so much to offer, Salesforce Experience Cloud can help level up efficiency and engagement.

Community Cloud vs. Salesforce Experience Cloud

Salesforce Experience Cloud has evolved from Community Cloud.

Curious to know their key differences? Dive in.

	Community Cloud	Salesforce Experience Cloud
Usage	Mainly used to create online communities for service and collaboration	Used to deliver extensive digital experiences, including portals, apps, and forums
Key Components	Chatter, Community builder, knowledge base, moderation tools	Community Cloud features + CMS, analytics, personalization tools
Target Audience	The main target audience in this case is customers. But, it can also be used by employees and partners	It can be utilized by customers, partners, and employees.
Customization	The scope for customization is limited	It’s highly customizable through code and visual tools
Integration	Salesforce CRM and third-party systems	Better integration with Service Cloud, Commerce Cloud, and Marketing Cloud. You can also connect it to a third-party app using APIs.
Pricing	Requires a separate license	Included in the Experience Cloud license (you can choose from different tiers)

Benefits of Salesforce Experience Cloud

Adopting Salesforce Experience Cloud can be beneficial for your company in more ways than one. Some of its key benefits are:-

Less Churn Rate

Salesforce Experience Cloud can help you reduce churn rate by positively engaging customers for a longer period of time. How to do this? By building self-service portals, getting AI-led support and knowledge bases to boost customer engagement.
Better User Experience

Want to offer stunning and bespoke user experiences?

Salesforce Experience Cloud helps businesses to customize content, functionality and navigation to suit the taste of their target audiences.
Smooth Collaboration

Want a convenient way to connect with your remote team or clients? You can create your digital spaces on Salesforce Experience Cloud. Utilize features like Chatter and document sharing for seamless collaboration.
Simple App Development

Want to develop an app for your evolving business? Salesforce Experience Cloud got you covered. It offers no-code or low-code development options for convenient app development.
Create Commerce Channels

In this age of online shopping, every retail business wants to go online. How can Salesforce Experience Cloud help? Create a commerce portal and sell products online.
Get Data-Driven Insights

Data is valuable. Experience Cloud helps you to access it. The platform has built-in analytics using which companies can track user engagement, observe behavior and get actionable insights.

Also Read

Don’t forget to checkout: How to Create Screen Flow in Salesforce?.

Use Cases for Different Industries

Given its ease of customization, Salesforce Experience Cloud can serve different industries.

Some of its use cases are as follows:-

Healthcare: Use Experience Cloud to offer telemedicine services and schedule appointments. You can also build patient portals.
E-commerce: If you’re into retail or e-commerce, you can create loyalty programs, and build self-service portals, using Salesforce Experience Cloud. Creating customer communities can also be a use case here.
Education: Schools, colleges and institutes can use Salesforce Experience Cloud to create online learning platforms. What’s more? You can also build student communities and drive alumni engagement.
Finance: Salesforce Experience Cloud can be used to create secure customer portals for banking and insurance.
Manufacturing: Use Salesforce Experience Cloud to build partner collaboration portals for suppliers and distributors.

Limitations of Salesforce Experience Cloud & How to Overcome Them

Using Experience Cloud can boost your business efficiency, and improve productivity. While it offers multiple advantages, you may also face some limitations initially such as:

Complex Implementation

Implementing Experience Cloud on your own can be taxing and require extra effort.

What can you do instead?

Hire a certified Salesforce consultant to make sure the setup is properly installed and customized according to your business needs.
Expensive Licensing

Licensing costs can be high.

It’s best to become aware of different types of licenses and choose the ideal license tier that suits your business needs. You can also consider bundled options to cut down on licensing costs.
Customization Issues

If you’re a beginner, you may find it difficult to customize Salesforce Experience Cloud to suit your business needs.

How to overcome this?

Make proper use of Salesforce’s extensive customization tools or hire a pro to guide you. If needed, you can also utilize third-party integrations.
User Adoption

Without proper guidance, it can be challenging to get employees, customers and partners on board.

What can you do?

Provide the requisite training and resources for seamless adoption. Address the pain points and doubts of your team members to get everything running smoothly in the long run.

Conclusion

SF Experience Cloud offers something for every kind of business. From building self-service portals and applications to creating communities and selling products online, the possibilities are endless.

While implementing it can seem challenging at first, you can save time, effort and energy by partnering up with an expert. Be an early adopter and lead your company to higher productivity with Experience Cloud.

Written by

Mohit Bansal

Contributor of the month

Abhishek Kolipey

Salesforce Evangelist | Certified Architect | Global Tech Speaker

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Salesforce Experience Cloud: Everything you need to know

April 02, 2025

375 Views

What is Salesforce Experience Cloud?

Community Cloud vs. Salesforce Experience Cloud

Benefits of Salesforce Experience Cloud

Less Churn Rate

Better User Experience

Smooth Collaboration

Simple App Development

Create Commerce Channels

Get Data-Driven Insights

Also Read

Use Cases for Different Industries

Limitations of Salesforce Experience Cloud & How to Overcome Them

Complex Implementation

Expensive Licensing

Customization Issues

User Adoption

Conclusion